Revenue Score
Set up these features to achieve a 100% Revenue Score and unlock Pabau’s full potential to grow your clinic’s revenue.
Table of Contents:
1. Pabau Pay Terminal
2. Stripe Integration
3. Deposit Policy
4. SMS Automation
5. Packages
6. SMS Client Notifications
7. Reviews
8. Echo AI
9. Marketing Plus
10. Gift Vouchers
11. Payment Policy
12. Self Pay
13. Tap to Pay
14. Memberships
15. Cancellation / No Show Policy
16. Care Plus
Optimizing Your Revenue Score:
Before diving into the individual features, it’s important to understand how Pabau’s revenue growth tools work together. The Revenue Score is a key metric that measures your clinic’s financial performance and client engagement, helping you identify areas to boost income, reduce missed appointments, and increase overall efficiency.
To fully leverage these insights and maximize your clinic’s revenue potential, the following features should be properly set up and configured:
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Payment Processing — Pabau Pay Terminal, Stripe Integration, Self Pay, Tap to Pay
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Booking & Payment Policies — Deposit Policy, Payment Policy, Cancellation/No Show Policy
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Client Engagement Tools — SMS Automation, SMS Client Notifications, Marketing Plus, Reviews, Echo AI, Care PLUS
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Revenue-Boosting Features — Packages, Memberships, Gift Vouchers
By enabling and correctly configuring these features, your clinic can ensure payments are secure and timely, clients are engaged and informed, and your revenue growth strategies are fully operational.
Pabau Pay Terminal
The Pabau Pay Terminal lets your clinic accept card payments quickly and securely, directly integrated with Pabau. It simplifies payment processing, reduces administrative work, and improves the client experience by making checkouts smooth and seamless.
Benefits:
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Faster Payments — Accept card payments in seconds, reducing wait times at reception.
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Seamless Integration — All transactions sync automatically with Pabau for easy reporting and reconciliation.
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Secure Transactions — End-to-end encryption ensures client payment data is fully protected.
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Reduced Errors — Minimize mistakes by directly linking payments to appointments, invoices, and client accounts.
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Flexible Payment Options — Accept a variety of cards and contactless payments for client convenience.
→ Learn more: Pabau Pay Terminal
Stripe Integration
Stripe Integration allows your clinic to securely accept online card payments, subscription fees, and recurring payments directly through Pabau. With Stripe connected, your financial workflow becomes seamless, automated, and fully tracked within your system.
Benefits:
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Secure Online Payments — Accept credit and debit cards with end-to-end encryption.
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Automated Payment Tracking — Transactions automatically sync with invoices and client records in Pabau.
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Recurring Payments & Subscriptions — Set up automated recurring billing for memberships or ongoing services.
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Reduced Manual Work — Minimize administrative tasks and errors with fully integrated payment processing.
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Global Payment Options — Accept payments from clients anywhere in the world in multiple currencies.
→ Learn more: Stripe Integration
Deposit Policy
Deposit Policy in Pabau helps your clinic manage prepayments for services, ensuring commitment from clients while protecting your revenue. You can set deposit rules, automate collection, and track payments seamlessly.
Benefits:
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Secure Client Commitments — Ensure appointments are confirmed with a prepayment.
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Automated Deposit Collection — Reduce manual follow-ups and administrative work.
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Flexible Rules — Set deposit amounts by service, staff, or client type.
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Integrated Tracking — All deposits are automatically recorded against invoices and client accounts.
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Improved Cash Flow — Collect revenue upfront and reduce no-shows.
→ Learn more: Deposit Policy
SMS Automation
SMS Automation in Pabau allows clinics to send automated text messages to clients for reminders, confirmations, follow-ups, and marketing campaigns — keeping communication timely and professional.
Benefits:
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Automated Appointment Reminders — Reduce no-shows and keep your schedule full.
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Personalized Messaging — Tailor messages to each client using merge tags.
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Follow-Ups & Notifications — Send aftercare instructions, thank-you notes, or promotional messages automatically.
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Campaign Management — Schedule bulk SMS campaigns to engage clients efficiently.
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Track Performance — Monitor delivery rates, responses, and campaign effectiveness.
→ Learn more: SMS Automation
Packages
Packages in Pabau allow clinics to bundle multiple services or treatments into a single offering, giving clients flexibility while improving revenue predictability.
Benefits:
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Simplified Service Bundles — Combine multiple treatments or services into one package.
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Flexible Pricing Options — Offer discounts, prepaid bundles, or subscription-based packages.
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Track Package Usage — Monitor how many sessions or treatments a client has used or has left.
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Enhance Client Retention — Encourage repeat visits by selling value-packed bundles.
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Seamless Integration — Packages are fully integrated with appointments, billing, and reporting.
→ Learn more: Packages
SMS Client Notifications
SMS Client Notifications help clinics keep clients informed and engaged through timely text messages. They reduce missed appointments, improve communication, and enhance the overall client experience.
Benefits:
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Automated Appointment Reminders — Notify clients about upcoming appointments automatically.
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Cancellations & Rescheduling Alerts — Keep clients updated if changes occur.
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Personalized Messaging — Send messages that include client names, appointment details, or custom notes.
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Improved Attendance — Reduce no-shows and last-minute cancellations.
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Seamless Integration — Works directly with the Pabau calendar, appointments, and workflows.
→ Learn more: SMS Client Notifications
Reviews
Reviews in Pabau help clinics collect, manage, and showcase client feedback, boosting credibility and attracting new clients. Positive reviews can strengthen your online reputation and help your team understand areas for improvement.
Benefits:
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Collect Client Feedback — Easily request and gather reviews from clients after appointments.
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Showcase Testimonials — Display reviews on your website or client portal to build trust.
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Monitor Reputation — Track ratings and comments across your clinic locations.
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Respond to Reviews — Engage with clients by replying to feedback directly.
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Actionable Insights — Identify trends and areas for service improvement.
→ Learn more: Reviews in Pabau
Echo AI
Echo AI in Pabau is an intelligent assistant that helps automate note-taking, generate insights, and streamline documentation, saving your team valuable time while improving accuracy.
Benefits:
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AI-Powered Notes — Automatically generate treatment and consultation notes based on client interactions.
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Consistent Documentation — Maintain a standardized tone and structure across all client records.
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Faster Workflows — Reduce manual typing, freeing up time for client care.
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Actionable Insights — Get suggestions and summaries to support clinical decisions.
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Customizable AI Instructions — Tailor the AI to your clinic’s preferred phrasing and style.
→ Learn more: Echo AI in Pabau
Marketing PLUS
Marketing PLUS is Pabau’s advanced marketing suite, designed to help clinics attract, engage, and retain clients more effectively. It combines automation, segmentation, and analytics to deliver personalized marketing at scale.
Benefits:
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Automated Campaigns — Schedule and send email, SMS, and multi-channel campaigns automatically.
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Segmentation Tools — Target specific client groups based on behavior, demographics, or treatment history.
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Performance Analytics — Track open rates, clicks, and conversions to measure campaign success.
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Personalized Messaging — Deliver tailored messages to clients for higher engagement.
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Streamlined Workflows — Reduce manual marketing work while improving client communication.
→ Learn more: Marketing PLUS in Pabau
Gift Vouchers
Gift Vouchers in Pabau let your clinic offer prepaid vouchers for services or products, helping to boost sales, attract new clients, and encourage repeat visits.
Benefits:
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Customizable Vouchers — Design vouchers with your branding, value, and expiration dates.
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Easy Redemption — Clients can redeem vouchers seamlessly during appointments or online bookings.
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Track Voucher Usage — Monitor sales, redemptions, and outstanding balances.
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Flexible Distribution — Issue vouchers via email, in-person, or through online platforms.
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Increase Revenue — Encourage gift-giving and promote services to new and existing clients.
→ Learn more: Gift Vouchers in Pabau
Payment Policy
Payment Policy in Pabau helps clinics set clear expectations for payments, ensuring clients understand deposit and payment requirements before appointments.
Benefits:
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Set Clear Payment Terms — Define deposit requirements, full payment, or partial payments for services.
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Reduce No-Shows — Enforcing a payment policy encourages clients to commit to their appointments.
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Flexible Options — Support multiple payment methods, including online payments or pay-at-clinic.
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Improved Revenue Management — Automatically enforce payment rules during booking to maintain consistent cash flow.
→ Learn more: Payment Policy
Self Pay
Self Pay in Pabau allows clients to pay for their appointments themselves without needing to provide card information to the clinic at the time of booking.
Benefits:
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Client-Controlled Payments — Clients can complete payments via a secure payment link.
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Frictionless Booking — No card details are required upfront, making the booking process faster and easier.
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Secure Transactions — Payments are handled securely, giving both the clinic and client peace of mind.
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Reduced Admin Work — Clinics don’t need to manually collect payment details or chase unpaid bookings.
→ Learn more: Self Pay
Tap to Pay
Tap to Pay in Pabau enables clinics to accept in-person payments quickly and securely using contactless card or mobile payment methods.
Benefits:
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Fast Payments — Clients can pay instantly with a simple tap of their card or mobile device.
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Secure Transactions — All payments are processed safely with encryption, reducing the risk of fraud.
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Streamlined Workflow — Eliminates the need for manual entry of card details or paper receipts.
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Enhanced Client Experience — Makes checkout seamless and convenient, improving satisfaction.
→ Learn more: Tap to Pay
Memberships
Memberships in Pabau allow clinics to offer subscription-based plans to clients, providing predictable revenue and encouraging long-term engagement.
Benefits:
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Recurring Revenue — Set up monthly or yearly payment plans for services or treatments.
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Client Retention — Encourage loyalty with exclusive perks, discounts, or priority booking for members.
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Automated Management — Easily track member status, payments, and renewals within Pabau.
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Flexible Plans — Create different tiers and benefits to suit various client needs.
→ Learn more: Memberships
Cancellation & No-Show Policy
Cancellation & No-Show Policies in Pabau help clinics manage appointment disruptions, reduce lost revenue, and set clear expectations for clients.
Benefits:
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Reduce Missed Appointments — Automatically apply fees or reminders for late cancellations or no-shows.
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Clear Communication — Inform clients of your policy upfront to prevent misunderstandings.
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Automated Enforcement — Policies can be linked to appointments so that fees or restrictions are applied automatically.
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Customizable Rules — Set different policies based on service type, staff member, or client category.
→ Learn more: Cancellation & No-Show Policy
Care PLUS
Care PLUS is Pabau’s premium add-on designed to elevate patient care by offering advanced tools for communication, documentation, and clinic workflows.
Benefits:
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Stronger Client Relationships — Richer communication, visual proof of results, and personalized aftercare.
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Efficiency Gains — AI-powered notes, macros, repeat prescriptions, and smarter forms reduce manual work.
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Professionalism & Compliance — Structured case handling, polished forms, and secure video consultations help your practice stay compliant.
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Scalability — Unlimited photos, videos, and form entries grow alongside your business.
Key Features:
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Form Rules & Smart Forms → Learn more: Form Rules Setup
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AI Templates & Notes → Learn more: AI Templates
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Macros → Learn more: Macros Setup
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Advanced Video Precare/Aftercare → Learn more: Precare/Aftercare Setup
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HQ Photo Storage & Photo Comparison → Learn more: HQ Storage & Photo Comparison
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Repeat Prescriptions → Learn more: Repeat Prescriptions
This add-on helps clinics save time, enhance the patient experience, and maintain a professional, organized workflow.
For more guides, refer to related articles below, select additional guides, or use the search bar at the top of the page. These guides will help you get the most out of your Pabau account.
Additionally, to help you fully utilize and understand your Pabau account, we recommend exploring additional guides and resources offered at the Pabau Academy. It offers in-depth video tutorials and lessons, offering a holistic learning experience that can equip you with the essential skills for achieving success with Pabau.